This is the first video you should watch in the 5 Minutes to Brewpub Success Series. It goes over the four essential questions any brewery in planning should ask. This video shows the order one should watch several of the other videos as they plan to become craft brewpub entrepreneurs.
Up Next in Season 1
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Understanding A Brewpub's Value Chain
The Value Chain is the number of steps to turn raw materials into finished goods. Value chains tell us where the money in a pint of beer goes and to which companies. Value Chain Innovation powers the economic magic of brewpubs.
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Help Ensure Your Beers Get Selected A...
Consumers are living in a disenchanted world, with no sense of magic or escape like we used to seek out as children. How can craft beer fix this and enchant and delight beer drinkers? Learn how here!
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How To Create Repeat Customers By Off...
Surplus Value. Dr. Mark R. Meckler of Crafting A Strategy teaches a lesson on surplus value and consumer surplus and why they are strategically important to craft business success.